StartLab

“Welcome to StartLab, gateway to the Swiss Health Valley!”

As Biopôle’s incubator laboratory, StartLab wanted NOW* to create its identity and give it a human face that conveyed its innovation and professionalism, in order to:

• target a young, evolving audience, in a booming field.
• facilitate access to a leading-edge scientific community of professionals.
• invite life-science start-ups to become part of the new lab.

The test tube test!

A logo that is both simple and dynamic and earned us the pleasure of being entrusted with all StartLab’s communications and the creation of its visual world:

• website.
• animated video for its presentation.
• all the on-site signage.
• decoration of the entrance hall.